TV advertisements provide a strong medium to reach a broad audience and promote brand recognition. As well as an effective means to get your marketing message, offers, and information about new products to the neighborhoods you wish to market to. TV has maintained its effectiveness at driving advertiser KPI when correctly paired with other methods of marketing including online marketing such as PPC, SEO, & SEM.
Radio advertisements are able to reach out to a broad audience frequently and spread news of new products, services, and offers while promoting brand recognition. Radio advertisements have the ability to reach out to entire cities and all their surrounding neighborhoods. And, they perform strongest when paired with an online marketing strategy.