In today's age, having a strong online presence is very important for any business. With millions of websites competing against one another, it can be difficult to attract new customers…

In today's market, businesses are always looking for new and effective ways to promote their brand and find new customers. One method that has never failed is the use of…

Direct mail has been around for centuries, but it wasn't until the 19th century that we saw the rise of commercial direct mail. It all began in 1864 when a…

Are you just starting out in your career? Or maybe just started your own business? Have you been in the workforce for a while and still feel like you might…

It's no secret that having an online presence is important for any business these days. We live in a very digital world, and if you want to succeed, you need…

Have you noticed lately that your social media engagement has been a little slow? Maybe your followers haven’t increased in a while, or there is limited feedback in general to…

The first company to use a coupon was Coca-Cola. In 1888, the company distributed printed coupons as a way to bring in more customers. Since then, coupons have evolved into…

You’ve decided to start a business. You know the product or service you want to provide, but you don’t know where to go from there. Start with what’s equally as…

A strong brand identity is key to ensuring that your customers are able to recognize and remember your business. It should be an integral part of any company's overall marketing…

Social media is not a new concept. In fact, it has been around for centuries in various forms. The concept dates back to as late as the 1800s with the…